Every generation has its turning point—a moment when we must rise to answer a deeper call. This is ours. Right now, tens of thousands of veterans and first responders are struggling—not with war, but with what came after. They served with courage. They returned with trauma. And now, far too many are homeless, addicted, unemployed, or forgotten.
The HERO Project is a mission-first, veteran-led startup launching a bold national response to one of America’s most urgent and overlooked crises: the collapse of post-service life for our heroes.
We’re not a shelter. We’re not a charity. We are building a self-sustaining, scalable ecosystem—where healing becomes leadership, sobriety becomes entrepreneurship, and trauma becomes transformation.
The HERO Project was founded by Mikey Sorensen Sr., a veteran, entrepreneur, and survivor of the very struggles this initiative is designed to heal. After nearly a decade of personal transformation, business consulting, & service to others, Mikey realized that real change required more than motivation — it required infrastructure. That’s when the HERO Project was born: a layered, integrated system of support built on accountability, discipline, compassion, and leadership.
Each piece of the HERO Project network was designed to not just address symptoms (like addiction or homelessness), but to solve the root — disconnection from purpose, community, and identity.
The HERO Project